customer appreciation event: golf outing

On September 19, 2014, Heart Technologies celebrated its customers at their 17th Annual Customer Appreciation Event, a golf outing at Weaver Ridge Golf Course. As their graphic designer, I was given creative freedom to brand the event. By combining the company's signature colors and mix of serif and handwritten-inspired type, the event displayed the company's professional manner and dedication to customized solutions for each client.

what i learned

This being my first adventure into event planning and event branding, this was a whirlwind of experience for me. This opened my eyes to how much I enjoy getting to design for events. At this point in my internship, we had created a theme and mood for the company, and Heart wanted me to have essences of this new branding in our event. For me, it was so fun to be able to take the same theme and completely turn it on its head in order to create a fun, exciting feel to this outing.